Digital identity has many challenges. There are ~330 million people in the U.S. In addition to driver's licenses, driver's permits, commercial driver's licenses, state ID cards, passports, and social security cards, a wave of digital versions of these forms of IDs is coming.
But fraud is a major problem. In 2018, there was ~$1.5 billion lost due to identity fraud in the U.S. alone. IDEMIA has a unique opportunity to help people digitally and physically authenticate themselves, thereby reducing the impact of fraud against consumer companies, government agencies, and individuals.
Additionally, a digital form of a government-issued ID is still a new concept for the general public. So how do we get people to adopt this new form of ID?
We have worked closely with many state DMVs and their residents. We have sent numerous surveys and conducted user interviews and usability testing in-person at state fairs.
The top concerns and considerations from users have of course been security, privacy of data, and how, why, and where would they use a digital form of their identification.
The goal with this app is give DMVs and their residents a way to authenticate themselves daily, including: at a point of sale (like liquour stores), with police officers (digitally sending credentials without leaving their automobile), and submitting tax documents to the state.
While it's in its infancy, the possibilities for a digital form of an ID are endless. We're continually user testing, validating, and iterating on the features we've built so far.